8 Tips for Creating a Social Media Strategy

Some sensible, concise and useful advice from digital marketer Aoife Rigney on creating a social media strategy.  This will only take you a few minutes to read and lays out a clear roadmap for building your social media strategy:

  1. Choose the best platforms for your business
  2. Allocate the resources required
  3. Set goals and choose a Timeframe
  4. Carry out real time analysis
  5. Create a content calendar as part of your content strategy
  6. Develop your brand’s tone of voice
  7. Carry out regular analysis
  8. Be social, be fun, take risks and do more

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