4 Types of Video that Campaigners Should be Using More


Video gets more and more important on social media – it’s the champion for engagement and sharing.  The explosion of video on different platforms means that the way people watch and consume video changes all the time; one important change is people watching video without sound as clips auto play in their social media timelines.  A lot of organisations haven’t yet changed the way they do video to keep up with this.

Video creator Richard Roaf presents four styles of video that campaigners should be using more on the Alter Eco site, such as video essays and text based news pieces.  Examples and links to resources are provided; it’s a really useful article.

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