Google announced their tough new rules for Google Grant accounts back in December, and they’ve recently started cracking down. I’ve heard from many organisations that their accounts have been disabled, sometimes multiple times. It’s not always about the new rules – some accounts are being suspended because no-one has logged in for over a month. Each suspension of an account requires chasing of Google customer support, and as they don’t always clarify why an account has been disabled, it can take a fair bit of digging to find out.
Google Grant accounts are hugely valuable, and if you get yours set up properly, all you need to do is log in every 2-3 weeks and spend just a few minutes checking performance and notifications.
I’ve put together a few resources that will help you keep your account:
- Compliance Checker – from UK agency UpRise Up. Use this nifty tool to check if your account has any issues that may cause suspension
- Care and Feeding Checklist – I’ve created a checklist that you can use when you do your regular login, to ensure you’re doing everything necessary to keep your account active
- 5 Tips for Managing and Optimising your Google Grant Adwords – my guest post on the Salesforce blog about how to make the most of your Grant account
- Reactivation request form – if you do need your account reactivated, this form from Google Customer Support will help you get it back up