Article of the month: How to use a Twitter Moment, by Madeleine Sugden

Twitter Moments

Our article of the month for May is this nifty How To on using Twitter Moments from digital consultant Madeleine Sugden.  Twitter moves incredibly quickly (Copypress estimates the lifespan of the average tweet is just 18 minutes), and when you have strong content, Twitter Moments are a great way to preserve them for posterity. 

Twitter Moments are also a really effective digital storytelling tool, allowing you to gather diverse content and feature contributions from supporters, all presented in a bite-size format that’s perfect for social media attention spans.  The article has lots of excellent examples from charities, and directions on how you can use Twitter Moments if you’re new to them.

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