Category Archives: Email Marketing

Tool: If This, Then Totally That

I absolutely love this tool from M+R, an US based design agency that specialises in non-profits. If This, Then Totally That is a handy little recommendation gizmo thatfinds tools for you based on tasks that you need to complete. It’s really handy for when you’re, as M+R say, ‘banging your head against your desk’ trying […]

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Email Subject Line Inspiration for Charities

The subject line is arguably the most important part of your email campaign; it’s the first impression that you make and your best chance to stand out in a busy inbox filled with messages all demanding the recipient’s attention. For inspiration, check out the subject lines below, which came from a brainstorming exercise at the Digital Charity Lab […]

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Digital Charity Lab Toolkit: Email Best Practice, Measurement & Growth

Digital Charity Lab Toolkit

Digital Charity Lab have put together this free toolkit for charities on Email Marketing, covering tips for Best Practice, Measurement  and Growth, as well as useful links and resources.  It was developed from our October 2014 workshop on Email Marketing for Charities, which featured expert presentations from Adrian O’Flynn of Concern and David Walker of Sub Rosa. […]

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