Resource of the Month: Campaign Tactic Idea Generator, by Impact Stack
The smart people at Impact Stack have created a extremely nifty tool for generating ideas for advocacy campaigns. In the […]
Online Campaigning
Resource of the Month: Warnings from an anti-abortion messaging course
Campaign communications expert Sho Walker-Konno has been featured on Digital Charity Lab before – he’s one of the creators of […]
Campaign of the Month: Ban Fossil Fuel Ads
I love this campaign from Ban Fossil Fuel Ads, a new coalition of environmental and campaigning charities. They’ve used comedy […]
Digital Campaign of the Month: The Gender Pay Gap Bot
You may be familiar with the excellent phrases ‘greenwashing’, ‘pinkwashing’ and ‘femvertising’ – all You’re probably familiar with the very […]
Resource of the month: To segment or not to segment? Guide to segmentation from the Public Interest Research Centre
The always-brilliant Public Interest Research Centre have a tremendous new resource all about audience segmentation. I’ve long been a fan […]
‘Raising awareness’ should never be the only goal for your charity’s campaign. Here’s why.
‘Raising awareness’ should never be the only goal for your charity’s campaign. Why? Let’s start with this perfect summary from […]