Guide to backing up Universal Analytics data


Google’s Universal Analytics is shutting down forever on July 1 2024. When it shuts down, it will delete all the historical data it has on your website, so it’s crucial that you back it up before that date. Digital Charity Lab’s guide to backing up your Universal Analytics data will help you to do this with a free tool – an Analytics extension for Google Sheets.

By purchasing this guide, you will get:

  • A recording of our video training on how to install and use the extension (50 minutes)
  • A written guide to installing and using the extension
  • A reporting template with 11 x preset reports, covering some of the most important metrics for website data

The links to the video and reporting template are available in the Resources PDF