Template: Email Supporter Journey


Download this free template for developing an Email Supporter Journey for your charity or campaign. This printable template from Digital Charity Lab and Care2 will help you to think through the steps of an email journey, and brainstorm the content and action for each message.

This resource is free. Just add it to your cart and check out. You’ll get a download link after checkout.


How to use this template

Print it out at A3 size and work with your team to map out your supporter journey.  The sheet will help you to query what you want to achieve at each step, what your supporter needs to hear and what call to actions you should be using.