Google announced their tough new rules for Google Grant accounts back in December, and they’ve recently started cracking down. I’ve heard from many organisations that their accounts have been disabled, sometimes multiple times. It’s not always about the new rules – some accounts are being suspended because no-one has logged in for over a month. […]
I’ve been getting a lot of requests for help with Google Grant Adwords accounts. Lots of organisations are struggling to get their accounts to meet the stringent new criteria, and are worried they’re going to lose their Grants. So I’ve put together this short checklist and cheat sheet. It runs through everything you need to […]
They’re all at it – after the new features for non-profits at Facebook last week, now Google have announced some significant new rules for their Ad Grant accounts. Details here: https://www.en.advertisercommunity.com/t5/Google-Ad-Grants/Ad-Grants-policies-updated/td-p/1539306# Phil McMinn of Torchbox* summarised the changes on the ECF list: All Google Ad Grants accounts must maintain a 5% click-through rate (CTR) each month. The […]
Google search traffic related to charities is busy all year round, but sees a huge spike specifically in searches for donations around Christmas. Ad Grant expert Alan Roche of PPC4Charity has written this very handy short guide for charities on how to set up Christmas-focused Adwords campaigns that work. Alan really knows Google Adwords for […]
When: Monday 16th October, 09:45 – 12:15 Where: Carmelite Community Centre, Dublin 2 Cost: €40 early bird / €50 full price [NB – early birds are limited!] Adwords expert Alan Roche will show you how to optimise your Google Grant account to bring in Christmas donations and sales of Christmas products. More Info & Booking
Digital agency Combined Media have a generous offer for our community – they will provide free audits of your Google Grant Adwords account to the first 10 charities who sign up on their website. Not yet using the Google Grant? You should be! It’s the most generous and useful gift-in-kind service available from the tech […]